The complete cleaning solution

Premiere was delighted with the response that its ‘complete cleaning solutions’ themed stand received at the 2009 Cleaning Show. The stand and the offers available at the stand were designed specifically to show that Premiere is a ‘one stop shop’ for cleaning supplies and offers a variety of services and solutions.

Kevin Day, Premiere’s sales director, said: “Historically, Premiere has been perceived by the industry as a machine and chemical manufacturer. In truth Premiere has a lot more to offer the industry than straightforward products. Premiere has the history, staff and experience to back its product range with training, machine service and consultation to provide customers with a very high level of quality and support through the lifetime of their relationship with us.”

The show offered Premiere with an ideal marketing opportunity to showcase a number of new products and services including the new Premiere website due to be launched in April, and the new service management system for TecServ.

Kevin Day concluded: “Given the current economic situation, we were very pleased with the footfall volume we received, particularly as over 50% of our visits were from potential new customers.”