Procter & Gamble (P&G) Professional, the away-from-home division of P&G, is joining forces with luxury, independent hotel group, Pride of Britain, as an official housekeeping supplier partner.
The alliance highlights both companies' commitment to delivering premium guest experiences within the UK hospitality industry. Following the creation of the expert advisory council last year, P&G Professional continues to work in collaboration with industry experts to identify opportunities for sector improvement and growth. The collaboration will provide hotels within the group access to the P&G Professional range of brands such as Fairy Professional, Flash Professional, Ariel Professional, Febreze Professional, and Lenor Professional.
Peter Hancock, Pride of Britain chief executive, said: "We are thrilled to welcome P&G Professional as a new commercial partner to Pride of Britain Hotels. A lot of their brands are market leaders and we now have a good excuse to engage more with the wonderful housekeepers within our collection of 48 independent luxury hotels."
Greg Elmore, UK and Ireland country manager at P&G Professional, said: "P&G Professional prides itself in helping organisations improve their guest experiences and understand the value of ‘clean’. Our products and systems are simple to use and created with innovative, effective technology which helps get the job done right first time. P&G Professional is the natural fit for Pride of Britain’s independent luxury hotels. Our superior products will ensure the group’s long history of excellence remains when it comes to cleaning and hygiene.”