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KC-P teams with Green Tourism

Published 23rd December, 2013 by Neil Nixon

KC-P teams with Green Tourism

Kimberly-Clark Professional has entered into partnership with the Green Tourism Business Scheme to promote the sustainable procurement of hygiene products by companies in the tourism industry.

Following an assessment of the UK operation of Kimberly-Clark Professional, Green Tourism has agreed to endorse a range of hygiene products that provide sustainability benefits, including Kleenex hand towels and luxury foam cleansers, Scott hand towels and toilet tissue, Wypall wipers and microfibre cloths, and Andrex toilet tissue. The move means Kimberly-Clark Professional now holds the coveted Green Tourism 'preferred supplier' status.

Green Tourism is the UK's national sustainable tourism certification scheme. Its members, who include hotels, restaurants, travel companies and operators of leisure attractions, have met rigorous criteria covering a range of areas such as energy and water consumption, social projects and diversity.

Kimberly-Clark Professional has also been announced as a headline sponsor of the Green Tourism GoldStar Awards.

Lori Shaffer, sustainability marketing manager at Kimberly-Clark Professional, said: “We share many important values with Green Tourism, including an emphasis on taking a 'lifecycle' approach to sustainability. It means that together we can make a difference by proactively evaluating each stage of the product and service lifecycle and identifying ways to reduce our impact on the environment.”

Andrea Nicholas, director of Green Tourism, added: “We are delighted that Kimberly-Clark Professional has agreed to sponsor the GoldStar Awards this year. Green Tourism is the biggest sustainable tourism accreditation programme in the world with thousands of members in the UK and an influence that stretches from central Europe and Scandinavia to Canada and New Zealand. These awards are a recognition of the best of the best in Britain when it comes to creating and maintaining a thriving sustainable tourism industry.”

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