Reckitt’s Dettol Pro Solutions - Dettol’s business-to-business offering - has announced it is partnering with the UK’s leading hospitality trade association, UKHospitality (UKH), in a bid to restore consumer confidence in the hospitality sector in the wake of the pandemic.
Dettol Pro Solutions aims to help educate and inform businesses on advanced disinfection protocols that will help renew consumer confidence. The newly launched offering will provide hygiene product delivery and training to businesses and has already partnered in the UK with Hilton hotels, British Airways and Avis Budget Group. The partnership with UKH will see Dettol Pro Solutions leveraging science-based research and thought leadership to support awareness, training and education around hygiene standards for businesses, as well as product delivery and cleaning guidelines.
Kate Nicholls, chief executive at UKHospitality, said: “Dettol is a well-recognised brand, and as such we welcome this partnership with Dettol Pro Solutions to help rebuild and bolster confidence across the industry and, crucially, consumers. We look forward to collaborating and helping both businesses and their customers to feel safer in leisure spaces through this key trading period and moving into 2022 - with practical guidance, actionable insights, and physical products that can help protect hospitality environments of all types.”
Dr Lisa Ackerley, director of medical and scientific engagement, hygiene in research and development at Reckitt Global Business Solutions, said: “I have long collaborated with UKH on food safety and hygiene issues and am thrilled to now be lending my expertise on behalf of Dettol Pro Solutions to drive education on targeted hygiene. I’m excited to continue my work with UKH, supporting guidance and education and driving positive change for businesses and patrons in the sector through a science-led approach to hygiene.”
www.dettolprosolutionsth.com
Dettol Pro Solutions partners with UKHospitality to aid sector recovery post-COVID
Published 21st January, 2022 by Neil Nixon