The only official magazine of The Cleaning Show

Cleaning up in Lancashire

Published 13th November, 2014 by Neil Nixon

Cleaning up in Lancashire

Duncan Whitehead, Total Clean franchise partner in Blackpool, only joined the business in May 2014 but has already made a success of it, and recently secured and started three new cleaning contracts in just one week.

Total Clean has operated in the commercial cleaning sector for 25 years, with a success that is based on a commitment to service excellence and attention to detail. It boasts a 95% client retention rate.

Duncan Whitehead has been working hard since his launch in May and his efforts are paying off. He originally agreed a plan that would see him hitting the phones, canvassing on foot and taking advantage of the Total Clean marketing launch package. His contract wins have put him ahead of his personal business plan, with his website delivering him leads on top of the ones he is generating from his 'offline' efforts.

“It's still early days for me in my territory and making an outbound effort is crucial to bringing in new leads for my business,” said Whitehead. “Due to the work I've been putting in, I have already signed agreements for approximately £30,000 of daily office contracts even before my website has properly taken hold.”

Simon Youngs, development manager at Total Clean, said: “Duncan is a very driven, motivated guy, with only success in his sights for his existing territory and possibly other territories in the future. Duncan has made an amazing start, evidenced by an industry-beating conversion of one in three quotes due to his willingness to knuckle-down and get out and about in his territory to find new business.”

Total Clean is a company dedicated to building strong, long-term relationships with its customers, an ethos mirrored in the franchise model. In addition, it has created a comprehensive training programme designed to deliver on all the core modules required to develop and run the franchise successfully. A dedicated team of staff provide full, ongoing support to the franchise partners.

Article links