The only official magazine of The Cleaning Show

Bespoke enhances online presence

Published 2nd January, 2018 by Neil Nixon

Bespoke enhances online presence

Bespoke Cleaning has launched a completely new website -

Bespoke was built on the notion of redefining cleaning and the belief that a cleaning service should always deliver what has been promised. Abandoning the traditional model - which entirely hinged on area managers - was a bold first step. Soon Bespoke was recruiting operational staff from outside the industry, committing to 24/7 operational availability and building a customer service function that delivered what clients wanted.

Being a big believer in the sum of marginal gain, Tobias Batkin, managing director of Bespoke Cleaning, focused on building a service delivery style that is totally reflective of its clients’ wishes.

Building on rapid early success, Batkin now seeks to lead Bespoke and the wider industry into a new era. Flipping public perceptions of cleaning jobs on their head, he wants to redefine the meaning of entry level employment. Inspired by the successes of his sister Alice, whose life has flourished despite severe disabilities, Batkin has forged partnerships with charities such as Mencap, in order to give those who have had opportunity pass them by a first chance at meaningful paid work.

Batkin, together with his colleague Sophie Ferriggi, will be speaking at the Manchester Cleaning Show - 11-12 April 2018 at Event City in Manchester.

Article links