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Public wanted ‘unified and efficient’ washroom experiences – report

Published 17th June, 2021 by Neil Nixon

Public wanted ‘unified and efficient’ washroom experiences – report

Excel Dryer UK recently conducted a research study into the components that make up a five-star washroom user experience. Speaking with members of the public across a variety of topics, the company gained insight and understanding into what creates comfortable experiences for them when they use public or shared washrooms. Excel Dryer also spoke to washroom operators to gauge what they thought the public wanted and what their plans were for their washrooms in the future.

Understandably, on the back of the pandemic, hygiene and efficiency were high priorities for users. They want washrooms to be cleaner and they want to spend less time in them. Aesthetics such as sights and sound also featured prominently, identifying a need for less littering and better noise reduction. The public is also keen to see better technology used in washrooms.

Other research findings included:

  • 70% want to see more technology solutions used in washrooms.
  • More than a third rank washroom noise as an irritant.
  • Minimising the time spent in a washroom is deemed essential by users.
  • Users are looking for elegant, unified experiences that make them feel comfortable.

Simeon Barnes, Excel Dryer UK managing director, said: “The results of this research study speak very clearly. Despite increased provisions of general and hand hygiene at facilities, washroom users are looking for faster, more efficient washroom experiences. This reflects developing trends in shared washrooms over the last 10 years where we have seen automation and enhanced technology remove touchpoints throughout a washroom. The public are building on that and are doubling down in a post-pandemic environment. They want to feel safer, more comfortable and take less time. They know ongoing developments in washroom technology can take them there and facility managers need to be alert to that.”

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