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Hygiene top of the ‘getting back to business’ agenda

Published 30th October, 2020 by Neil Nixon

Hygiene top of the ‘getting back to business’ agenda

A recent survey about how COVID-19 has affected perceptions of cleanliness and hygiene in the workplace shows that confidence is low in these early stages of businesses getting back to work. The survey conducted by Harris Interactive on behalf of Kimberly-Clark Professional showed that three out of four people in the UK do not feel safe going back to the workplace, while 86% said they would avoid a location if they didn’t think it was COVID secure.

“Early experiences out of the home have not met expectations, so more must be done,” said Olena Neznal, vice president, Kimberly-Clark Professional EMEA. “Fear and uncertainty have put businesses under pressure to balance the responsibilities of keeping everyone safe and staying up to date with protocols whilst getting businesses back on track.”

As a leader in workplace hygiene, Kimberly-Clark Professional is keen to fully understand the concerns and issues around returning to work. The company commissioned Harris Interactive to discover how people really felt about returning to work and discovered that 80% of consumers are now more aware of hygiene practices when outside the home.

“Only businesses which win the confidence of their employees and customers will thrive, and from this research it is clear that hygiene is now top of the business agenda,” added Olena Neznal.

When asked ‘what are the most important areas to improve hygiene in an office building’, 89% said the washroom is a key area where businesses can do more. Three in four thought the condition of the washroom was a reflection of how much the establishment cares about its customers/visitors, while equally 75% thought the condition of the washroom is a reflection of the hygiene standards for the rest of the establishment.

Kimberly-Clark Professional has introduced the 360˚ Hygiene and Protection programme to help businesses get back on their feet and restore confidence by demonstrating that they are protecting everyone, and keeping premises safe. The 360˚ programme identifies the need areas, through assessing a building’s level of preparedness and identifying germ hotspots. Hotspots are objects such as door handles, sink fixtures, lift buttons, tables, and stair rails that are touched by many throughout the day and need frequent cleaning and disinfection to help break the chain in germ transmission. The next step is implementing cleaning and disinfecting protocols and introducing the correct hand hygiene and surface wiping solutions. Finally, Kimberly-Clark Professional promotes hygienic workplace practices by providing communication tools to help create awareness, which is a vital and important part of making people feel safe.

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