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Electrolux Professional appoints Business Development Manager

Published 6th January, 2025 by Neil Nixon

Electrolux Professional appoints Business Development Manager

Electrolux Professional has appointed Tracey Sprason as Business Development Manager, in a move aimed at generating further traction for its myPRO semi-professional equipment range targeted at small businesses.

Tracey brings with her almost five years of experience in commercial laundry sales, of which three years were spent as an Area Sales Manager for a multinational manufacturer. During this time, Tracey was able to treble her area’s turnover before transitioning into a Business Development Manager role elsewhere.

Tracey Sprason said: “It’s a real pleasure to be joining the team. This is a sector I know well, and I’m looking forward to taking on the challenge of helping businesses find the right laundry equipment for their needs.”

Tracey will be tasked primarily with promoting the business’s myPRO range of washers, dryers, and steam ironers built for small businesses that require more durable and efficient solutions compared to standard domestic appliances. But alongside her remit of building strong working relationships with distributors across the country, Tracey will also be responsible for selling to multi-site organisations with over 20 locations that require the latest commercial laundry equipment.

Tracey also outlined how the company’s Center of Excellence will be a huge asset in building relationships with potential customers. She continued: “I can’t wait to invite prospective buyers down to the Center of Excellence in Luton. The fully operational commercial laundry set-up will no doubt prove invaluable to demonstrating the true capability of our washing, drying, and ironing equipment.”

Visit here to find out more about Electrolux Professional’s myPRO range.

https://www.electroluxprofessionalgroup.com

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